Advertiser
We’re hiring a Advertiser
Description
As an Advertiser, you will be responsible for creating and implementing advertising campaigns that promote a brand or product. You will work with clients to identify their target audience, develop advertising strategies, and create advertising content for various channels, including social media, print, and digital.
Required Experience Skills And Qualifications
- At least 1-2 years of experience in advertising or related fields.
- Experience with advertising platforms, such as Google Ads, Facebook Ads, and LinkedIn Ads.
- Experience with campaign optimization and budget management.
- Experience with A/B testing and performance analysis.
- Excellent communication and interpersonal skills.
- Strong analytical and data-driven mindset.
- Ability to think creatively and develop innovative ad campaigns.
- Strong project management and time management skills.
- Proficiency in advertising tools and platforms, such as Google Ads Editor and Facebook Ads Manager.
- Bachelor’s degree in marketing, advertising, or related field.
- Knowledge of advertising principles and techniques, including targeting, segmentation, and ad copywriting.
- Strong understanding of marketing analytics and attribution models.
- Experience with creative development and design principles.
- Knowledge of regulatory guidelines and compliance, such as GDPR and CCPA.
Responsibilities And Duties
- Develop and execute advertising campaigns across various channels such as TV, radio, print, digital, and social media.
- Conduct market research to identify target audiences, market trends, and opportunities for growth.
- Analyse data and metrics to evaluate campaign performance, optimise advertising strategies, and improve ROI.
- Create and curate ad content, including ad copy, images, and videos, that is engaging and relevant to the target audience.
- Collaborate with cross-functional teams, including designers, developers, and content creators, to ensure that ad content is aligned with brand guidelines and objectives.
- Manage ad budgets and bidding strategies to maximise campaign effectiveness and cost-efficiency.
- Monitor and respond to feedback and comments from customers and stakeholders on ads and campaigns.
- Stay up-to-date with the latest trends and technologies in advertising and share knowledge with the team.
- Establish and maintain relationships with media partners, publishers, and influencers to expand brand reach and generate leads.